Finance guru: Celtic chiefs have 'another agenda' after New Year statement
The trio of Japanese players just signed by Ange Postecoglou will “open doors” for Celtic in potentially lucrative markets in East Asia.
So says finance expert Doctor Dan Plumley, speaking exclusively to Football Insider about the deals for Reo Hatate, Yosuke Ideguchi and Daizen Maeda.
Celtic confirmed last Saturday (31 December) that the utility player, forward and midfielder had all signed from J1 League sides.
Hatate and Ideguchi have penned four-and-a-half-year contracts, while Maeda joined on a loan-to-buy deal.
Plumley predicted that the trio will raise the Hoops’ profile no-end in Japan.
“It’s interesting that they have just bought three Japanese players,” the Sheffield Hallam University expert told Football Insider‘s Adam Williams.
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“That could benefit Celtic if we look at things broadly. It opens doors to a wider fanbase and interest in Celtic in Japan will rise as a result.
“As much as they will benefit Celtic on the pitch, there is another agenda to this stuff as well.
“They come with a good track record and good comments about them too.
“You need everyone to pull in the same direction. You imagine that this has been thought out well in advance before they went down this route.”
Postecoglou said Michael Nicholson had been the “driving force” behind the deals, per the Daily Record last Tuesday (28 December).
Nicholson was confirmed as CEO at Parkhead last month (23 December) after taking charge on an interim basis after Dominic McKay’s shock exit.