(Credit: Imago)

Exclusive: Man United hit by shattering new sponsor blow

James holds a degree in Sports Journalism and Communications (MA) from the Real Madrid Graduate School. He has experience working for a number of local news outlets as well as the Sunday Mirror and Real Madrid TV. James is from Scunthorpe and has an affinity with Scunthorpe United, but is also a huge West Ham supporter and an expert on all things to do with the Hammers. He started working for Breaking Media in July 2023, initially writing on the Club Sites, where he specialised in West Ham content, before moving to Football Insider – where he is now an expert in football finance, speaking regularly with Stefan Borson and Keith Wyness to generate high-quality content in all things related to finance in the Premier League, Football League, and Scottish Premiership.

Published on:

30 Aug 2025, 2:15 am

Manchester United are facing sponsorship issues as a result of their disappointing on-field performances, sources have told Football Insider.

Ruben Amorim’s side have picked up one point from their opening two Premier League games against Arsenal and Fulham.

Meanwhile, Man United were beaten by Grimsby Town on penalties in the second round of the Carabao Cup on Wednesday (27 August).

The 20-time English champions are currently looking to agree new sponsorship deals as they aim to boost their revenues at Old Trafford.

However, sources say Man United’s disappointing results on the pitch over the past year – and at the start of the new season – are impacting their ability to agree lucrative deals.

Ruben Amorim looks towards the Man United crowd

Ruben Amorim has endured a difficult spell in charge at Man United (Credit: Imago)

Man United deducted £10m after crushing blow

Man United have faced several sponsor issues over the past few months following their disappointing campaign last season, where they missed out on European football after finishing 15th in the Premier League table.

Under the terms of their kit manufacturer deal with Adidas, Man United have been deducted £10million from their £90million-a-year agreement after failing to qualify for the Champions League.

Meanwhile, Marriott International – the world’s largest hotel company – decided not to extend its sponsorship deal with the club after it expired at the end of the 2024-25 campaign.

Man United are also currently without a training kit partner after their deal with Tezos came to an end this summer.

It is understood the deal with the blockchain platform was worth at least £20million a year, leaving another significant hole in their accounts for this season.

In their latest published accounts for 2023-24, Man United posted a club-record revenue of £661.8million, while their commercial revenue remained static at £302.9million.

Man United owner sir Jim Ratcliffe in the stands at Wembley Stadium

Sir Jim Ratcliffe is looking to turn Man United's fortunes around (Credit: Getty Images)

Man United agree cut-price Alejandro Garnacho deal

In terms of transfer activity, Man United have agreed to sell Alejandro Garnacho to Chelsea ahead of the window closing on 1 September.

However, the deal is understood to be worth less than £40million, which is significantly lower than the Manchester giants’ initial £50million asking price.

Garnacho, who is yet to play this season, has been pushing for a move to Stamford Bridge over the past few weeks.

The 21-year-old has registered 26 goals and 22 assists in 144 appearances at Old Trafford.

For more Man United and exclusive news, follow us on Facebook or join our brand new WhatsApp Channel for instant updates to be sent straight to your phone.

Manchester United