Kieran Maguire 'expects' Newcastle to land £121m-plus yearly payout
Increased interest in Newcastle United will lead to a bigger annual payout from the Premier League.
So says finance guru Kieran Maguire, speaking exclusively to Football Insider about the Magpies’ new status as the league’s “pantomime villain”.
The Premier League posted a £6.7million profit when it released its full accounts for the 2020-21 campaign last Tuesday (11 January).
As per the official figures, Newcastle received £120.9m from the league’s broadcast and central revenue pots over the course of the season.
They finished 12th under Steve Bruce’s stewardship that term.
Newcastle have since become the world’s richest club following the Saudi Public Investment Fund’s £305m takeover in October (2021).
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Maguire claims that enhanced coverage of the club post-takeover will lead to them earning more than £121m annually in years to come.
“I’d expect it to increase,” he told Football Insider‘s Adam Williams.
“Newcastle’s facility fees, that is TV money per match, are probably where you’d expect them to be for a club that finished 12th last season.
“If they spend a lot of money next summer, it will become a soap opera. People tune in to watch Man United to see them lose as much as to see them win.
“They are a club who provoke a reaction and are seen as a pantomime villain. It might be the same with Newcastle.
“That’s the schadenfreude aspect of football.“
Newcastle were on television 19 times in the 2020-21 season.
They are in a relegation scrap this time around and are currently 19th after 20 matches.