By Danny Wright

Aston Villa are struggling to make a breakthrough with striker Keinan Davis as they look to hand him a new contract, according to a report.

The Telegraph claims that the Villains have made a new contract for Davies, 19, a top priority as they look to give him a wage befitting of his status after moving above £40,000-a-week players Scott Hogan and Ross McCormack, who is now out on loan at Melbourne City, in the pecking order.

It is understood that Davis is only earning £2,000-a-week on the deal he signed less than a year ago and with Villa keeping one eye on Financial Fair Play regulations, they have so far failed to have any success in talks with the striker.

The report now claims that a trio of Premier League clubs have started to circle around the teenage ace with his contractual situation in doubt.

Huddersfield, Bournemouth and Aston Villa’s bitter local rivals West Brom are all believed to be keeping close watch over Davis’ predicament, especially as multiple offers from the club have already been rejected by the player’s representatives.

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Football Insider Verdict

If it’s FFP that’s holding Villa back then they need to find the funds to secure Davis’ future because the teenager definitely has a bright future ahead of him. It also adds to the importance of promotion this season because that will soon put to bed any worries about finances. But once again it seems that Villa are paying the price for some desperately poor signings last season. McCormack and Hogan have been woeful since moving to Villa Park and the club are hemorrhaging £80,000-a-week on the duo when they aren’t even playing. Local rivals West Brom are the team that Villa need to keep a very close on eye and ensure they don’t come in with an offer. The Baggies are short of quality in their strike force and could do with someone like Davis. 

In other Aston Villa news, Paul McGrath delivered an emphatic verdict on the Villains’ win against Preston on Wednesday.

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