Kevin Campbell has insisted Aston Villa will face an “auction” if they want to sign Bournemouth striker Joshua King in January.
Speaking exclusively to Football Insider correspondent Connor Whitley, the former Arsenal and Everton forward claimed signing King could allow Villa “to have a right go” at the Premier League.
The Athletic reported the Midlands giants are considering a January move for the 28-year-old who is out of contract at the end of the season.
Asked by Football Insider whether a move for King would strengthen Villa’s squad, Campbell said: “I definitely think so.
“Villa are a few pieces away from being an accomplished Premier League side, especially with Jack Grealish, Ross Barkley and Ollie Watkins they’ve got a nice feel to them right now.
“If you add a couple of players and the depth becomes a bit stronger you start to think ‘ooh, hold on a minute, they could have a right go’.
“That would be a good signing, Josh King is a good player and he’s been coveted by quite a few clubs so I’m sure Bournemouth wouldn’t mind an auction.
“Although they wouldn’t like to lose him, if it’s an auction the more transfer funds they can get.”
King scored six goals in 26 Premier League appearances last season for Bournemouth but his efforts did not prevent them from being relegated.
In five full seasons the Norway international has spent in England’s top flight, he has found the net 48 times in 161 games.