Sunderland tipped for spending increase amid '£45m' claim - Dan Plumley

By Dr Dan Plumley

12th Apr, 2022 | 11:07am

Finance guru issues '£45m' Sunderland claim as total FFP 'overhaul' imminent

Sunderland would increase their spending in the Championship under a new FFP quota as they could earn up to £45million in the division.

So says finance expert Doctor Dan Plumley, speaking exclusively to Football Insider about possible changes to the EFL’s financial fair play regulations.

Uefa has unveiled a new tranche of rules that, among other measures, limit clubs to spending 70 per cent of turnover on wages, transfers and agents.

And The Telegraph reported last Friday (8 April) that the EFL now plans to mirror the new regulations in the Championship.

Sunderland, who are unbeaten in eight, currently occupy the final playoff spot in League One with five games to go this season.

Plumley explained how the Black Cats would fare under the new spending controls in the second tier if they win promotion.

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“At the moment, they are in pretty good shape against that regulation,” the Sheffield Hallam University expert told Football Insider‘s Adam Williams.

“League One has salary cost protocols which, in theory, should act as a soft salary cap. No club in that league can spend over 60 per cent of their revenue.

“If you look at Sunderland’s figures, it was 74 per cent in 2018, but in 2019 and 2020 it was 45 per cent and 56 per cent respectively.

“So they actually have a little bit of room to grow if they got promoted and this overhaul came in.

“It would mean a revenue increase as well. With some extra TV cash and the ability to sign better commercial deals, they will get an uplift from promotion.

“Their revenue was £30m in 2020 and wages were £16m. If revenue jumps up to £45m in the Championship, you can increase the wage bill a bit.”

The Championship’s FFP system currently allows clubs to lose £39m over a rolling three-year assessment period.

Alex Neil’s Sunderland host Shrewsbury Town on Friday (15 April).

In other news, Kevin Phillips suggests Aiden McGeady may have played last game for Sunderland after confirmed news