By Wayne Veysey

9th Jan, 2017 | 9:53pm

West Ham table third bid on Monday for prolific striker - reliable journalist

By Harry Sykes

West Ham have tabled a third bid for Brentford striker Scott Hogan, according to a reliable journalist.

The Hammers have been strongly linked with a concerted pursuit of the 24-year-old in recent weeks as manager Slaven Bilic aims to beef up his misfiring front line.

Jason Burt, the Telegraph’s chief football correspondent, took to Twitter on Monday night to claim that West Ham have stepped up their bid to land Hogan this month.

Burt reported on his personal Twitter account that the London club “today made a third offer” for Hogan of “between £10-12million”.

But the senior Telegraph reporter stressed that it will take another £3million to seal the deal as Brentford are holding out for a £15million fee for their prize asset.

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Bilic has made it clear that he is in the market for a new front man this month due to the lack of form and fitness of their senior strikers at the club this season.

The Sun claimed on Sunday that West Ham had all but secured the signing of Hogan but Burt has suggested that a deal is still some way off.

The 24-year-old has been in prolific form this season, scoring 14 goals from 25 Championship matches for Brentford, who ended the festive period at 14th in the table, nine points adrift of the play-off places.

West Ham are keen to take advantage of the contract situation of the former Rochdale spearhead, who has just 18 months remaining on his Griffin Park deal.

The Hammers have struggled during the first half of the campaign but the club’s ambitious owners have set manager Bilic the target of a top-ten league finish.

Football Insider verdict:

The next Jamie Vardy? Or another injury-prone striker who can’t string more than a few matches together? Some West Ham fans might have mixed feelings about signing Hogan. He has a poor injury record and has never played a single Premier League match. Indeed, he has played remarkably few top-level matches – 33 in the Championship and 33 in the League Two – for a player of 24. But lower league gems appear to be all the rage after Vardy’s rise through the leagues, and West Ham are banking on Hogan being another unpolished diamond who is a late developer. His goal record is impressive and his price is not overly steep, by modern striker standards. This deal is a relative gamble but one worth taking.

In other West Ham transfer news, the club have been installed odds-on favourites to sign a Premier League midfield goal machine this month.