Arsenal must spend like Man City in order to become competitive with the rest of the ‘big six’ once more.
That is according to finance expert and Football Insider columnist Kieran Maguire, speaking exclusively amid “very serious” takeover interest from Daniel Ek.
Many Arsenal fans are disillusioned with the current regime’s emphasis on the bottom line and inability to deliver success on the pitch.
Mikel Arteta’s side are currently 9th in the league table and have not qualified for the Champions League since 2016.
Maguire claims Arsenal must spend “over the odds” to compensate for a lack of Champions League football, regardless of who the owner is going forward.
He told Football Insider correspondent Adam Williams: “Arsenal’s wage spend has fallen significantly lower than that of its peer group.
“Their issue is that they are no longer competitive with the rest of the ‘big six’ in terms of attracting players and agents whose focus is solely on wages.
“They have the London location, which is attractive but they don’t have Champions League to offer.
“They will have to spend big to compete. They’ll have to pay over the odds like Man City did following their takeover. It’s the Sheikh Mansour model.
“Players will come in and say: ‘I want to play Champions League’. Arsenal will then say: ‘we can’t offer you that but what we can do is offer you more money than club X or club Y’.
“That’s an expensive way of making progress.”
Arsenal could secure Champions League qualification by winning the Europa League this season.
But they will first need to overturn a 2-1 semi-final first-leg defeat against Villareal.