Sullivan and Gold can save West Ham future by snapping up top-flight title winner in summer
With tensions between supporters and the West Ham board at an all-time high, highlighted by last weekend’s scenes at the London Stadium, a move for Celtic striker Moussa Dembele would go some way to repairing the relationship.
The French striker is a reported target for Marseille, but a move to Ligue 1 cannot be considered a step up, rather a step sideways for the talented 21-year-old.
A move to the Hammers, however, would be an altogether different prospect and a chance to increase to his name on the world’s biggest stage.
Competitively speaking, the Hoops striker wouldn’t have a lot of competition in front of him, and would be a certain starter.
Jordan Hugill was signed during the transfer window and has already been reduced to a bit-part player, while Javier Hernandez is not favoured by David Moyes and Andy Carroll is, as usual, injured.
The lure of a move to the capital would undoubtedly be appealing for the hitman.
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And with 32 goals in all last season for Celtic, Dembele was the top scorer in the Scottish Premiership and although he hasn’t hit the highs of the last campaign, he has still registered 13, including efforts against Rangers and Paris Saint-Germain.
And the good thing about this is that he’s now getting back to form, while his season may have put the big hitters off.
David Gold, David Sullivan, and Karren Brady must do all they can this summer to prove to supporters they are willing to splash the cash, in order to improve relations between themselves and the Hammers faithful. And what a start this would be.