By Dr Dan Plumley

29th Aug, 2022 | 4:09pm

Finance guru lambasts top execs as Sunderland snubbed in 'governance battle'

There can be no excuse for the Premier League’s failure to liaise with EFL clubs like Sunderland about the mooted New Deal for Football.

That is the view of finance expert Doctor Dan Plumley, speaking exclusively to Football Insider about how the “governance battle” within the Premier League is hurting EFL sides.

It was widely reported in July that the top flight and the EFL were close to agreeing on a new financial distribution system between the two levels of the pyramid, with the plan dubbed the New Deal for Football.

But per The Athletic last Thursday (25 August), the EF has been left in the dark about the specifics of the restructuring.

This lack of communication is simply not good enough, insists Plumley.

“I’m all for more dialogue,” the Sheffield Hallam University expert told Football Insider’s Adam Williams.

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“The challenge that English clubs face at the minute is that the Premier League holds all the power.

“We saw that with Project Big Picture. The Premier League clubs came up with the plan and EFL clubs didn’t even see much of the detail until it was out in the press.

“There is a governance battle going on there. I don’t think it should be seen as the Premier League versus the EFL. I also don’t think it should be about the EFL going cap in hand and asking for more money.

“This is about a better look at sustainability and fairer distribution. It’s meant to protect all the clubs in the system rather than just the ones at the top.

“I think EFL clubs should be consulted a lot more, but at the moment that isn’t the case.”

In other news, Sunderland in advanced talks to beat Celtic to Edouard Michut signing.