Available in cut-price deal: Why Aston Villa must join four-club chase for PL set-piece specialist
Lack of width
Bruce needs wingers. Currently available to him in his first team is just Albert Adomah as a recognised winger, with Jack Grealish, Ross McCormack and Leandro Bacuna better used in other positions.
Villa managed just 47 league goals last season in their 46 encounters, and adding creativity from out wide to give ammunition to strikers Jonathan Kodjia and Scott Hogan could be crucial in aiding their promotion push.
Snodgrass can be that man, as Bruce looks to bring in players that he feels can push the Midlands giants towards the Premier League.