Kieran Maguire moots Aston Villa stadium expansion as official statement issued

Aston Villa need to move towards increasing capacity at Villa Park if they want to compete with their elite Premier League rivals in terms of matchday income.

That is according to finance guru and Football Insider columnist Kieran Maguire, speaking exclusively after Villa issued a statement regarding their season ticket launch on 4th June.

The club told fans that they had renewed in “record-breaking” numbers ahead of the 2020-21 campaign.

As per their most recent set of accounts, Villa earned £11.1million in gate receipts for the 2020 financial year.

Maguire reveals that this figure is less than several teams with smaller capacity stadiums than Villa Park.

He told Football Insider correspondent Adam Williams: “Crystal Palace, Brighton, Southampton, they all generate more money from matchday income.

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“So Villa need to address this. I think the way to do that is via the expansion of Villa Park.

“They need to move to a bigger capacity but also towards more big-ticket seats, i.e hospitality lounges, boxes etc.

“While as an old-school football fan, I sneer at those sort of things, I talk to colleagues in Germany and their thoughts are very revealing.

“They tell me that Bayern Munich make more money from the 5000 who sit in the boxes than they do from the rest of the 60,000 that turn up.”

Villa Park has been Villa’s home since 13 years after the club’s formation in 1897.

It seats just shy of 43,000 spectators and has 30,000 season ticket holders.

In other news, Premier League big hitters told to take inspiration from Aston Villa in the transfer market.