By Kieran Maguire

19th Apr, 2023 | 6:00pm

Kieran Maguire: 'Chelsea face disaster' after shattering new development

Chelsea would face a minimum £50million hit to their income if they fail to qualify for any European competition this season.

That is the view of finance expert Kieran Maguire, who spoke exclusively to Football Insider about the financial impact of Chelsea’s underperformance this season.

The Blues bowed out of the Champions League on Tuesday evening following a 4-0 aggregate loss to Real Madrid, leaving them with only the Premier League to compete in for the remainder of the season.

However, Chelsea sit 11th in the league and are at risk of not qualifying for any European competition next season.

When Chelsea won the Champions League in 2021, it was reported that the club earned as much as £95m from their European campaign.

Maguire believes Chelsea will face implications with sponsors and partners if they entirely miss out on Europe this season.

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I don’t think there will be a significant impact in terms of getting knocked out at the quarter-final stage,” Maguire told Football Insider.

Most clubs will budget to get through the group stages, and everything else is a bonus.

So this season, Chelsea will be happy with their European performance. 

The issue next season is that qualifying for the CL is worth a minimum of £30m and that’s if you lose all six games.

So, there will be implications for sponsors and commercial partners. Their relationship is very much geared towards European qualification.

Chelsea face disaster if they don’t qualify for any European qualification, the minimum hit to their finances would be around £50m.

That’s more than 10 per cent of their annual income.

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