By Dr Dan Plumley

22nd Sep, 2022 | 2:40pm

Finance guru: Liverpool can 'charge whatever they want' amid '£10m' overseas reveal

Liverpool would be keen to play mid-season friendlies abroad as they can “charge whatever they want” to stream them via their club media channels.

That is the view of finance expert Doctor Dan Plumley, speaking exclusively to Football Insider about England’s biggest clubs’ efforts to create the conditions for more “lucrative” overseas matches.

The Times reported on Monday (19 September) that there are efforts within elite circles to scrap FA Cup third and fourth-round replays and scale back commitments to the League Cup.

It is understood that the likes of Liverpool are instead keen to find space in the calendar to capitalise on their overseas fanbases by playing mid-season friendlies.

Plumley explains why the Merseysiders in particular are sweet on this idea.

“You can see the financial aspect of this,” the Sheffield Hallam University exper told Football Insider’s Adam Williams.

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Liverpool can earn up to £10m from pre-season tours, so you can work off that as a benchmark. The Man United versus Liverpool game in Thailand this year was bought by IMG and then streamed on MUFC TV and Liverpool TV.

You can see the appeal for clubs because you can take them in-house and charge whatever you want. You are in complete control of that revenue stream.

It will be lucrative if they get to that point. There is definitely a possibility to earn a few million from one-off games during the calendar. Clubs would jump at that, for sure.

In other news, Liverpool on course to make near-£600m announcement.