Rangers star Alfredo Morelos has admitted that he did not hold any talks with chairman Dave King about his future at Ibrox after a bid was made for him earlier this year and that is a great example that the South African tycoon must pull his finger out if he wants to get the Gers back on top.
Morelos, 21, is undeniably the greatest asset that Rangers currently have both on the pitch and off the pitch thanks to the finances he may be able to pull in with big-money sale and King, 62, simply must be doing more to show that he is playing a role in key decisions at the club.
The Colombian centre-forward, who was signed for £1million by Pedro Caixinha last summer, was quoted by the Daily Record as saying he had not spoken with King, just director of football Mark Allen and manager Graeme Murty – who probably will not even be at Ibrox after this season.
As the man in charge, that is simply not good enough and King needs to play a more hands-on role in major decisions like this.
Selling Morelos could have been a move that would been a massive financial boost to the club that has spent years fighting their way back to challenging Celtic in the Scottish Premiership.
The 21-year-old’s form has faltered since the winter break as well with just two goals in his last nine Scottish Premiership appearances.
There was never really a wrong decision to make at the time. Rangers would either net a massive profit on the forward or keep hold of someone who had been prolific in front of goal until that point.
However that kind of decision is one where King needs to be involved and have the final say, not Allen and definitely not Murty.