By Kieran Maguire

16th Nov, 2021 | 12:00pm

Kieran Maguire: West Ham could smash '£50m barrier' with January transfer 'gamble'

West Ham could smash the “£50million” barrier in Champions League prize money if they “gamble” in the transfer market in January.

That is the view of finance boffin Kieran Maguire, speaking exclusively to Football Insider about the Hammers’ prospects of a top-four finish.

David Moyes’ side have gone well beyond expectations in the Premier League in 2021-22 and sit in 3rd place after 11 matches.

That has left fans dreaming of playing in Europe’s premier competition for the first time in their 126-year history.

Czech billionaire Daniel Kretinsky has further boosted the mood at the club following his 27 per cent buyout, which was confirmed on 10 November.

Maguire told this site on 12 November that the Irons could theoretically spend £71million on new recruits in January and comply with financial fair play.

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And the spreadsheet wiz explains how taking a risk in the mid-season window could pay off for the bean counters at the London Stadium.

“It’s a bit of a gamble but there is scope for investment in January,” he told Football Insider correspondent Adam Williams.

“That extra recruitment could make the difference. Qualifying for the Champions League would be worth a minimum of £30m in prize money alone.

“If you think about three home matches in the group stages, they’d be looking to earn at least £3m per match in gate receipts.

“You also get £2.3m for a win. If you have a half-decent Champions League campaign, you’re very quickly through the £50m barrier.”

In other news, pundit predicts Moyes “here to stay” as three new West Ham hires revealed.