Kieran Maguire 'so impressed' with West Ham director of football candidate as talks begin

West Ham can expect to follow the Burnley model of recruitment if the impressive Robbie Cooke is appointed as the club’s new director of football.

That is according to finance guru Kieran Maguire, speaking exclusively after Football Insider revealed last Friday that West Ham are in talks to recruit a new director of football.

Among several candidates in discussions over the role is Robbie Cooke, who worked with David Moyes at Preston, Everton and Man United.

Cooke also worked for two years at Burnley, a club that Maguire champions as one of the most well-run in English football in recent years.

The spreadsheet expert explained what kind of recruitment strategy Hammers can expect should Cooke be instated.

He told Football Insider correspondent Adam Williams: “The reason I’ve been so impressed with Burnley and Cooke is that they have a very clear recruitment strategy.

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“They tend to get players who are domestically-based and hungry. We’ve seen Ashley Barnes, Chris Wood, James Tarkowski, they’ve come quite often from the Championship.

“They are given the opportunity to stay there for a long time because it is a reasonably settled squad.

“They look for people who will fit in with the culture. They have a very tight wage structure in terms of nobody is paid a lot more than anyone else in the dressing room. That is good for developing a team ethos.

“Could this model work at West Ham? David Moyes is a progressive manager and the idea of a director of football is for someone to come in and be at the centre of operations.

“He’s dealing with first-team matters, the academy and the board of directors. In terms of scouting, a director of football will say: ‘This is the type of football we’re going to play’.

“That means if there is a change in coach, the director of football has implemented a long-term vision which means the club should be able to continue fairly serenely.”

In other news, West Ham among Premier League teams targeting Burnley star performer.