Liverpool tipped for 'superstar' signing after £80m-a-year deal talks update - pundit
Noel Whelan has suggested a lucrative new shirt sponsorship deal could allow Liverpool to make some “superstar” signings.
The former Leeds striker, speaking exclusively to Football Insider, insisted the Reds can “ask for what they want” in negotiations over a new and improved commercial agreement due to their success and standing in world football.
As revealed by Football Insider last month (22 April), Liverpool are targeting a deal worth in excess of £50million-a-year deal for when their current terms with Standard Chartered expire next year.
The Daily Mail (30 April) now claim the Reds are in talks over a potential £80million-a-year deal that would be the most lucrative in football.
Whelan insisted Liverpool hold all the cards when it comes to negotiations.
He suggested a big-money agreement would allow the Merseyside giants to flex their muscles in the transfer window.
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Whelan told Football Insider’s Russell Edge: “You see where they are in the league. They’ve won the League Cup and they’re in the FA Cup and Champions League finals.
“Successful sides, they can ask for what they want. They’re a big giant of a club anyway; worldwide, not just in Europe.
“But they’re also a successful giant and that makes them more attractive to prospective sponsors.
“They know that 9 times out of 10, they’re going to be in finals. They’re going to have shirt sales because of the players that they have.
“This extra money coming into the club is only going to buy bigger and better players to add superstars to the ones they’ve already got.”
Their only senior signing last summer was Ibrahima Konate.