By Dr Dan Plumley

14th Jan, 2022 | 7:00am

Finance guru: Man United risk losing 'destination club' status amid £303m reveal

Man United risk losing their reputation as a “destination club” if they continually fail to deliver on-pitch success.

So says finance expert Doctor Dan Plumley, speaking exclusively to Football Insider about United’s declining status as a football superpower.

Data published by CIES Football Observatory last Wednesday (5 January) show that United have three of the five most valuable stars in the league.

Per CIES’ algorithm, Mason Greenwood (£111.78m), Jadon Sancho (£96.01m) and Bruno Fernandes (£95.09m) are worth a combined total of £302.88m.

But United are currently 7th in the Premier League and have won just three major trophies since Sir Alex Ferguson’s retirement in 2013.

Plumley argues that they will be unable to attract the world’s most valuable players unless there is an upswing soon.

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“Irrespective of a club’s brand, players want Champions League football,” the Sheffield Hallam University expert told Football Insider‘s Adam Williams.

“They also want to be challenging for titles. The lack of sporting success over the past few years may have hurt United’s status as a destination club.

“Don’t get me wrong, they’ve made big signings and they’ve got good players, but if you don’t have sustained success then top players might look elsewhere.

“They are still one of the biggest brands in world football, of course they are.

“But there is pressure to generate performances to get into the top four and attract the best playing talent.

“Those are your markers. For them, that is an absolute minimum.”

United face Aston Villa on Saturday (5 January).

Ralf Rangnick’s side could move to within three points of the top four with a win.

In other news, pundit tells Marcus Rashford to quit Man United this month after “ridiculous” development.