Finance Guru tips new Rangers transfer scheme to backfire as board & fans at odds
A new scheme which allows Rangers fans to invest directly in the transfer kitty could backfire as it is seemingly at odds with Club 1872.
That is according to finance guru and new Football Insider columnist Kieran Maguire, speaking exclusively after Rangers announced a 30,000 membership target for the money-spinning MyGers programme.
Fans receive numerous benefits from signing up — priority tickets, discounts etc — and membership starts at £40 for season ticket holders.
📝 Every MyGers Membership directly and immediately supports the first team transfer budget.
🙌 So in addition to accessing a world of benefits, you can take pride in knowing you are part of the team’s success!
Join the #MyGers family today 👇
— Rangers Football Club (@RangersFC) February 9, 2021
The club’s official website states that “every MyGers Membership directly and immediately supports the first team transfer budget.”
Maguire says the scheme may force fans to choose between the club and the supporters’ trust, Club 1872, who have concrete plans of taking a controlling stake in Rangers.
He told Football Insider correspondent Adam Williams: “I think it’s intriguing because it might mean some fans have to choose between this and supporting Club 1872.
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“Fans have a limited amount of money and they already commit to Rangers in terms of season tickets, merchandise, fan TV, streaming and things of this nature, especially this season when they can’t attend matches.
“I’m not quite sure what’s in it for the fans other than it gives them an opportunity to financially support the club that they love. A lot will depend on takeup rate.
“I don’t think the relationship between the Rangers fanbase and the board is particularly close. So if the mentality of the fans is that this scheme is being set up as an alternative to Club 1872 and the objective is to try to restrict fan ownership at a shareholder level, then it could backfire.”
Club 1872 are in the process of purchasing ex-Chairman Dave King’s remaining shares in Rangers.
Once the agreed deal is complete, the supporters’ trust will be the club’s largest individual stakeholder and surpass the crucial 25% ownership juncture.