Finance guru: Tottenham in 'really tricky situation' as £200m on the line
Tottenham are in a “really tricky situation” but it is no surprise to learn that they are unlikely to bow to political pressure and abandon their deal with AIA.
That is the view of finance expert Doctor Dan Plumley, speaking exclusively to Football Insider about Spurs’ controversial relationship with the Chinese insurance firm.
AIA, who have been partnered with the North Londoners for almost a decade, have publicly expressed support for Hong Kong’s controversial national security law introduced after pro-democracy protests between 2019 and 2020.
The bill has been slated by human rights groups such as Amnesty International for restricting freedom of expression and assembly.
The All-Party Parliamentary Group on Hong Kong recently wrote to chairman Daniel Levy to suggest that Spurs drop the company as their primary sponsor, as relayed by the Evening Standard last Monday (31 October).
A source told Football Insider on Tuesday (2 November) that the club are highly unlikely to do so.
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The agreement is worth £40million per season and runs until 2027, meaning Spurs would lose out on £200m if they abandoned the deal.
But they are unlikely to walk away from such a high-value deal, claims Plumley.
“You can understand the comments from the moral side of things and I 100 per cent get that,” the Sheffield Hallam University expert told Football Insider’s Adam Williams.
“But this is just an indication of the money that is involved in these deals. This is where politics and football collide.
“Tottenham are in a really tricky situation. It’s a long-running partnership. The new deal is worth £320m. That’s not an easy deal to pull out of and replace.
“From the club’s point of view, they need the money to drive things on the pitch. So, it’s not as simple as the comments make out.
“On moral grounds, absolutely. But when you look at the numbers behind the deal, it’s not easy to turn that switch off. Also, it’s not Spurs’ fault. We have to consider that as well.”